> MISSION CONTROL
// OUTREACH.OPERATIONS / LIVE FEED
QUIET.HOURS// 20:00 – 08:00 ET● HOLDING SENDS
TOTAL PROSPECTS.....
1796
// universe
MESSAGES SENT.......
2972
// 1.65x per prospect
REPLIES.............
417
// 14.0% of sent
OPT OUTS............
329
// 18.3% of universe · carrier-facing
NO'S................
13
// 0.7% of universe · soft opt-out
LEAD INBOX..........
17
// 0.95% of universe
FAILED..............
224
// 7.54% of sent
RESPONSE RATE.......
14%
// replies ÷ sent
LEADINBOX CONVERSION
100%
// leads ÷ replies
[TOUCH.CONVERSION // LEADINBOX ATTRIBUTION]■■■
TOUCH 1
1.13%to inbox
1500 delivered → 17 leads
TOUCH 2
0%to inbox
1232 delivered → 0 leads
// Each lead credited to the most recent non-failed touch delivered to that prospect.
[RECENT.ACTIVITY]■■■
| TIMESTAMP | EVENT | DETAIL |
|---|---|---|
| 7/29/2026, 3:53:15 AM ET | lifecycle_emergency_stopped | {"to":"Emergency Stopped","from":"Running","actor":"a2273246-963c-4181-a624-e25420199291","reason":"Hagerstown_Part_1"} |
| 7/29/2026, 3:52:14 AM ET | lifecycle_emergency_stopped | {"to":"Emergency Stopped","from":"Running","actor":"a2273246-963c-4181-a624-e25420199291","reason":"Hagerstown_Part_2"} |
| 7/29/2026, 3:51:45 AM ET | lifecycle_emergency_stopped | {"to":"Emergency Stopped","from":"Running","actor":"a2273246-963c-4181-a624-e25420199291","reason":"Hagerstown_Part_3, 4 |
| 7/29/2026, 3:51:24 AM ET | lifecycle_emergency_stopped | {"to":"Emergency Stopped","from":"Running","actor":"a2273246-963c-4181-a624-e25420199291","reason":"West Springfield, Wo |
| 7/29/2026, 3:51:06 AM ET | lifecycle_emergency_stopped | {"to":"Emergency Stopped","from":"Running","actor":"a2273246-963c-4181-a624-e25420199291","reason":"WIND_05/20/26 BALTIM |
| 7/29/2026, 3:50:40 AM ET | lifecycle_emergency_stopped | {"to":"Emergency Stopped","from":"Running","actor":"a2273246-963c-4181-a624-e25420199291","reason":"channel 7 mini"} |
| 7/29/2026, 3:50:12 AM ET | lifecycle_emergency_stopped | {"to":"Emergency Stopped","from":"Running","actor":"a2273246-963c-4181-a624-e25420199291","reason":"insurance denied"} |
| 7/29/2026, 3:49:38 AM ET | lifecycle_emergency_stopped | {"to":"Emergency Stopped","from":"Running","actor":"a2273246-963c-4181-a624-e25420199291","reason":"Ikram"} |
| 7/28/2026, 3:53:46 AM ET | leadinbox_created | {"body":"{\"success\":true,\"leadInboxId\":\"6f3a4944-a0fa-4c8b-b0a8-9a603ccd36aa\",\"provider\":\"rytela_reach\",\"acce |
| 7/28/2026, 2:25:57 AM ET | leadinbox_created | {"body":"{\"success\":true,\"leadInboxId\":\"89c38e30-73e4-4847-8712-9b73818dd46b\",\"provider\":\"rytela_reach\",\"acce |
| 7/25/2026, 5:05:55 PM ET | opt_out | |
| 7/25/2026, 5:05:55 PM ET | reply_received | {"body":"STOP"} |
| 7/23/2026, 7:11:23 PM ET | opt_out | |
| 7/23/2026, 7:11:22 PM ET | reply_received | {"body":"Stop"} |
| 7/22/2026, 11:46:02 PM ET | message_failed | {"error":"A text message body or media urls or Content SID 'ContentSid' must be specified.","touch":"touch1"} |
| 7/22/2026, 11:46:02 PM ET | message_failed | {"error":"A text message body or media urls or Content SID 'ContentSid' must be specified.","touch":"touch1"} |
| 7/22/2026, 11:46:02 PM ET | message_failed | {"error":"A text message body or media urls or Content SID 'ContentSid' must be specified.","touch":"touch1"} |
| 7/22/2026, 11:46:02 PM ET | message_failed | {"error":"A text message body or media urls or Content SID 'ContentSid' must be specified.","touch":"touch1"} |
| 7/22/2026, 11:46:02 PM ET | message_failed | {"error":"A text message body or media urls or Content SID 'ContentSid' must be specified.","touch":"touch1"} |
| 7/22/2026, 11:45:01 PM ET | message_failed | {"error":"A text message body or media urls or Content SID 'ContentSid' must be specified.","touch":"touch1"} |
[TOUCH.2 HEALTH]■■■
| Campaign | Status | T1 sent | T2 sent | Eligible | Overdue | Next fires | Blockers |
|---|---|---|---|---|---|---|---|
| MOCK — Voice Smoke Test// no template | running | 15 | 0 | 0 | 0 | – | converted 2t1-fail 13 |
| test | running | 1 | 0 | 0 | 0 | – | converted 1 |
// Source of truth = messages table. Eligible = has touch1, no touch2, no reply, not suppressed, has template.
[CROSS.CHANNEL.ANALYTICS // LAST 30 DAYS]■■■
// loading …